McDonald Marketing Company
E-mail Marketing
E-mail marketing is one of the oldest and most effective forms of digital marketing. Generally used as a generic form to reach the masses, they can also be personalized for smaller target groups. E-mails can be used in a variety of ways from growing the interest of customers, brand awareness, or promotions.
Why E-mails?
Elevate your business growth and foster lasting customer relationships through the dynamic realm of email marketing campaigns. The statistics speak for themselves: studies reveal that for every $1 spent on email marketing, the average return on investment (ROI) is a staggering $42.
Moreover, 81% of small and medium-sized businesses rely on email as their primary customer acquisition channel. By strategically crafting personalized content, you can boost engagement and conversion rates by up to 50%. It's not just about sales – email campaigns nurture connections, with 80% of businesses crediting email marketing for retaining customers.
With an estimated 4.6 billion email users worldwide, tapping into this channel empowers your brand to connect on a direct, meaningful level. Harness the power of email marketing campaigns to propel your business forward, amplifying growth while building a loyal customer base that stands the test of time.
Few Advantages of E-mail Marketing
Email list are cost efficient ways to connect with recent costumers and those interested in your company.
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Specially when you want to get the word out on new promotions.
Scheduling for seasonal promotions, and continuous engagement with your brand.
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Personalized e-mails create value for customers and keep them feeling connected.
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Can only target those who have purchased from you before so no wasted time.
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Build band trust with e-mails informing customers of news about the business and industry.
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Great way to gather feedback on your business with emailed satisfaction surveys.
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Direct link in e-mails help generate traffic to specific pages, this shows customers exactly what they want.